Are you ready for the social media quiz answers?
1. (B) VK is short for VKontakte (Russian for “in touch”) and it ranks #7, the largest European social network with more than a 100 million active users.
2. (D) Actually 44% of all Twitter users made an account and then abandoned twitter never using their new accounts. Metrics suggest 44% of Twitter uses never tweet
3. (D) The Cluetrain Manifesto is still frequently used as a reference and college text.
4. (A) The answers are listed in order of popularity according to the study.
5. (D) 77% of marketers surveyed are spending on social media ads compared to 51% for search, 43% for in-game advertising and 61% for mobile ads. Source 2014 Millward Brown study.
6. (D) According to a 2014 Forrester study, 44% use the second screen of social media while watching TV.
7. (B) Hangouts On Air allow users to broadcast and record live stream video.
8. (B) Automatic Kismet. Kismet is a word that means “fate.”
9. (B) Instagram is growing the fastest of all social media sites worldwide, increasing its active user base by 23% in the last six months. Pinterest had the fastest growth, 2012-1013.
10. (D) Linked In was founded in 2003, the same year as MySpace & iTunes! Facebook – 2004; YouTube 2005; Twitter 2006.
11. (C) Facebook according to the The Nonprofit Quarterly
12. (B) George W. Bush was on a White House podcast in 2005.
13. (C) LinkedIn
14. (A) Twitter-This demographic has grown 79% since 2012 while the 45–54 year age bracket is the fastest growing demographic on both Facebook and Google+, according to FastCompany.
1. (B) VK is short for VKontakte (Russian for “in touch”) and it ranks #7, the largest European social network with more than a 100 million active users.
2. (D) Actually 44% of all Twitter users made an account and then abandoned twitter never using their new accounts. Metrics suggest 44% of Twitter uses never tweet
3. (D) The Cluetrain Manifesto is still frequently used as a reference and college text.
4. (A) The answers are listed in order of popularity according to the study.
5. (D) 77% of marketers surveyed are spending on social media ads compared to 51% for search, 43% for in-game advertising and 61% for mobile ads. Source 2014 Millward Brown study.
6. (D) According to a 2014 Forrester study, 44% use the second screen of social media while watching TV.
7. (B) Hangouts On Air allow users to broadcast and record live stream video.
8. (B) Automatic Kismet. Kismet is a word that means “fate.”
9. (B) Instagram is growing the fastest of all social media sites worldwide, increasing its active user base by 23% in the last six months. Pinterest had the fastest growth, 2012-1013.
10. (D) Linked In was founded in 2003, the same year as MySpace & iTunes! Facebook – 2004; YouTube 2005; Twitter 2006.
11. (C) Facebook according to the The Nonprofit Quarterly
12. (B) George W. Bush was on a White House podcast in 2005.
13. (C) LinkedIn
14. (A) Twitter-This demographic has grown 79% since 2012 while the 45–54 year age bracket is the fastest growing demographic on both Facebook and Google+, according to FastCompany.